How effective is the combination of your main product and ancillary texts?
I think that our main product and two ancillary texts work brilliantly together!! They're all consistent in the images, characters, logos and titles that have been used in/on them. Each of them are linked together for example, you can watch the trailer and get the poster on the website, the poster advertises the trailer and the trailer benefits the website and the poster. We've used the same text throughout for example, in the title: ABANDONED - this way, they all have equivalent meaning and are all as powerful, they're isn;t a stronger font.
All three products have something dark and dreary about them which works really effectively meaning that they all give off the same vibe - scary!!
The main colours that we have used are black and white because it has a better effect on the viewer - we know this from our feedback.
In our trailer, website and poster, the main character is shown on all of them, linking all three together - this is because this is who the audience wants tosee the most of.
We've used the same sub-logo - 'watch terror unfold' throughout.
'
Coming Soon' is also used on our trailer, poster and website.
It would be handy to note that although all these thing are used throughtout, they aren't just put there to make things look better, they all have meanings of their own and benefit our main product and the other two highly, they all help to bring thre reader/viewer in and make their interest in the products higher - if their interest is more then they're more likely to look at all three products rather than just the trailer.
Overall, I think that the combination of our main product and ancillary texts is very effective! It entises our target audience and each individual product has a different effect for a different audience for example, our trailer is aimed at 15 year olds mainly but the website and the poster are thinsg that are more likely to be seen by more people than just our audience thus giving the trailer more viewers and then those people will want to go and see the actual film!!
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